My o My
Erottajankatu 9, Helsinki
+358 (0)10 423 3733
We open our doors at 10.
We close them from Monday to Thursday at 19,
on Fridays at 20 and on Saturdays at 16.
Sundays we stay closed.
Lepokorpi – Ambitious Finnish Newcomer
WOMEN’S FASHION – Lepokorpi is a high fashion line with a strong crafty aspect. The collections include unique, handmade, special pieces, locally produced at her studio in Helsinki, and more moderately priced garments carefully designed and constructed for everyday life. Saara Lepokorpi is a Helsinki based fashion designer with an MA from Aalto University. She founded her womenswear label, Lepokorpi, in 2011. The stark duality of the northern environment, where she lives, has an imprint on Saara’s work, often stemming from contradiction and conflict. Her esthetic is a marriage between the powerful, statemental and colourful tradition set by Finnish fashion pioneers in the 1960’s (Marimekko, Vuokko Nurmesniemi), and the somber, Eastern-European state of mind Finns are known for.